About

Versionux is a blog post by Jim Hunter, a web applications and user experience professional who has delivered websites and business applications for over 15 years in financial services in the UK.

Jim’s interests lie in designing well thought-out user experience strategies for both internal-facing operations and web applications as well as external e-commerce propositions.  He has led teams to deliver websites and Intranets for UK and global businesses.  His particular interests are delivering strategies, user research, information architecture, content, design concepts, functionality and the resulting product that has been validated by user input throughout the process.

Jim has previously worked as Head of Web Applications for Aberdeen Asset Management where he led the globalisation and delivery of Aberdeen’s website and launched its first Intranet.  His involvement also included designing a corporate user experience strategy as well as defining the overall technology strategy in conjunction with the Operations leadership team.  Prior to this he was Head of E-commerce for Platform, an intermediary mortgage lender (now owned by the Co-operative Bank) where he launched the ‘click’ service and supporting e-marketing activities.  ‘Clickdecision’ provided a market-leading user experience for mortgage brokers and intermediaries looking for a quick lending decision.  And, in the previous century, he worked for the Association of Investment Companies, helping the industry to become more e-commerce aware and effective.

As well as a business and technical background, Jim has a masters degree in Business Psychology and first degree in Sociology, highlighting his motivation to understand the impact of technology on people – and vice versa.

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